The Backstory
Rapid growth looks good from the outside - but behind it, the numbers can get messy fast.
When we first met Devenports Estate Agents, they were running a single office in Hampton. Founders Aaron and James had built an impressive brand and a loyal client base. Sales were strong, marketing was sharp - but the financial structure wasn’t keeping up.
Like many growing entrepreneurs, they were excellent operators but lacked the systems and insights to turn momentum into sustainable growth. Cash flow was unpredictable, expansion plans stalled, and there was no clear financial visibility.
That’s the point where many businesses plateau - not through lack of skill or demand, but because structure hasn’t caught up with ambition.
The Challenge
Devenports were preparing to scale - taking their proven model into new areas across West London. But before that could happen, they needed stability:
Reliable cash flow forecasting to know when to press or pause on expansion.
A group structure capable of supporting multiple offices and future investors.
Robust financial reporting to give directors and stakeholders clarity and control.
A trusted finance partner who could handle the day-to-day, while building long-term processes around growth.
The Solution
When P10 came on board, our first priority was to bring order to the basics - from filings, VAT, and payroll through to year-end accounting. Once the foundation was secure, we built the structure that now underpins Devenports’ growth.
Our team:
Delivered full accounting, VAT, payroll, and management reporting
Created a group structure designed for multi-site scalability
Set up five new companies under that group
Implemented advanced tax planning for directors
Joined investor meetings as their Finance Director
Produced quarterly board packs and forecasts to guide key decisions
As Aaron put it: “Our biggest skill now is knowing what we don’t know - and finding the right people to fill those gaps.”
That shift in mindset - from instinctive to intentional - is where most businesses move from surviving to scaling.
Mortgage Partnership
Beyond finance and structure, P10 also supports Devenports on the mortgage advisory side, helping them maintain their reputation for exceptional client service.
Rather than chasing referral commissions, the focus is on collaboration — daily communication, fast problem-solving, and shared accountability for results.
That partnership has delivered a 100% mortgage offer rate for all Devenports clients submitted through our team - proof of what happens when both sides care about the same outcome.
The Outcome
Four years on, Devenports has grown from two people to nineteen, operating three profitable offices across West London - each built on strong financial discipline.
Payroll runs seamlessly. Reporting is timely. Every major financial decision is backed by data and strategic foresight.
And the ambition doesn’t stop there - with expansion plans targeting thirty offices across the region, P10 continues to model and support every next step.
Because real growth isn’t about moving fast - it’s about building the structure that lets you keep going.
The Takeaway
In business, “winging it” only works for so long.
At the corporate level, systems handle complexity automatically. In fast-growing independents, someone has to build that infrastructure from scratch — and that’s where we come in.
We helped Devenports turn instinct into structure, pipelines into profit, and growth into something sustainable.
Because when the plan is 30 offices - not 3 - the numbers aren’t background noise.
They’re the difference between scaling up and spinning out.
Video Spotlight
Watch how Devenports scaled from one office to three - and how P10 helped build the structure behind their success.